Privacy policy
Privacy Policy
Last updated: June 25, 2026
RUX Clothing operates this store and website, including all related information, content, features, tools, products, and services, to provide customers with an online shopping experience. These offerings are referred to in this Privacy Policy as the “Services.”
RUX Clothing is powered by Shopify, which enables us to provide the Services.
This Privacy Policy explains how RUX Clothing collects, uses, shares, stores, and protects personal information when you visit our website, use the Services, make a purchase, create an account, contact us, or otherwise interact with RUX Clothing.
If there is a conflict between our Terms of Service and this Privacy Policy concerning personal information, this Privacy Policy will control.
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
Personal Information We Collect
“Personal information” means information that identifies you or can reasonably be connected to you. It does not include information that has been anonymized or de-identified so that it can no longer reasonably identify an individual.
Depending on how you interact with the Services, we may collect or process:
• Your name, email address, telephone number, billing address, and shipping address.
• Payment and transaction information, including payment method, payment confirmation, items purchased, order history, refunds, exchanges, cancellations, and related details.
• Account information, including login information, saved preferences, settings, and account activity.
• Information you provide when contacting customer support, completing a form, submitting a privacy request, or otherwise communicating with us.
• Device and technical information, including your IP address, browser, operating system, network connection, device identifiers, and similar information.
• Usage information, including how you access, browse, and interact with our website and Services.
• Marketing information, including your communication preferences and interactions with promotional emails or advertisements.
• Fraud-prevention and security information used to detect, investigate, or prevent unauthorized transactions, abuse, security incidents, or unlawful activity.
Payment information is generally processed by Shopify and authorized payment providers. RUX Clothing does not generally receive or store complete payment-card numbers.
Please do not send Social Security numbers, complete payment-card numbers, account passwords, government identification documents, medical information, or other highly sensitive information through ordinary email or our contact form.
How We Collect Personal Information
We may collect personal information:
• Directly from you when you visit the website, place an order, create an account, contact us, subscribe to communications, or otherwise provide information.
• Automatically through cookies, pixels, local storage, device identifiers, and similar technologies.
• From Shopify and companies that help us operate the store.
• From payment processors, manufacturers, fulfillment providers, shipping carriers, analytics providers, fraud-prevention providers, customer-support providers, and marketing partners.
• From social-media platforms when you interact with our pages, content, advertisements, or connected features.
• From other lawful sources where permitted by applicable law.
How We Use Personal Information
We may use personal information to:
• Operate, maintain, and improve the Services.
• Process payments and complete orders.
• Arrange production, fulfillment, shipping, and delivery.
• Provide order confirmations, shipping updates, account notices, and customer support.
• Process approved returns, exchanges, credits, replacements, or refunds.
• Create and manage customer accounts.
• Remember customer preferences and shopping-cart activity.
• Provide product recommendations and personalize the shopping experience.
• Detect and prevent fraud, chargebacks, unauthorized transactions, abuse, security incidents, and unlawful activity.
• Maintain accounting, tax, shipping, transaction, and business records.
• Send marketing or promotional communications where permitted by law.
• Measure the performance of our website, products, communications, and advertising.
• Enforce our Terms of Service and other policies.
• Establish, exercise, or defend legal claims.
• Comply with applicable laws, court orders, subpoenas, lawful government requests, and other legal obligations.
Marketing Communications
We may send promotional emails or other marketing communications where you have requested them or where otherwise permitted by law.
You may unsubscribe from promotional emails by selecting the unsubscribe link included in the message.
Unsubscribing from promotional communications will not prevent us from sending non-promotional messages concerning orders, payments, accounts, security, policy updates, or customer-service requests.
How We Share Personal Information
We may share personal information when reasonably necessary with:
• Shopify, which hosts and supports our online store.
• Payment processors and financial-service providers.
• Manufacturers, printers, fulfillment providers, warehouses, shipping carriers, and delivery providers.
• Website, technology, cloud-storage, email, analytics, customer-support, fraud-prevention, security, marketing, and advertising providers.
• Accountants, attorneys, insurers, consultants, and other professional advisers.
• Third parties when you direct, request, authorize, or consent to the disclosure.
• Social-media platforms or connected services that you choose to use.
• Government authorities, courts, law enforcement, or other parties when required or permitted by law.
• A buyer, lender, adviser, or successor in connection with a proposed or completed merger, sale, financing, restructuring, bankruptcy, or transfer of the business.
We may also disclose information when reasonably necessary to prevent harm, investigate suspected fraud or policy violations, enforce our agreements, or protect the rights and safety of RUX Clothing, our customers, service providers, or others.
Third parties may process personal information under their own privacy policies and legal obligations.
Sale, Sharing, and Targeted Advertising
RUX Clothing does not sell personal information in exchange for money.
However, certain uses of advertising services, analytics tools, cookies, pixels, Shopify services, or advertising partners may legally be considered a “sale,” “sharing,” or use of personal information for targeted advertising in some locations, even when no money is exchanged.
Where required by law, eligible customers may opt out through the privacy controls, cookie settings, or data-sharing opt-out page available through the Services.
Relationship With Shopify
Our store is hosted by Shopify.
Shopify collects and processes personal information to host the store, provide checkout and account services, process transactions, prevent fraud, support enhanced services, and improve its products and services.
Information submitted through the Services may be transmitted to Shopify and other service providers operating in countries other than the country where you live.
Shopify may independently process certain information under its own privacy terms.
You can learn more by reviewing the Shopify Consumer Privacy Policy and Shopify Privacy Portal.
Cookies and Similar Technologies
RUX Clothing, Shopify, and companies working on our behalf may use cookies, pixels, tags, local storage, software-development kits, and similar technologies to:
• Operate the website.
• Maintain shopping-cart and account functions.
• Remember preferences.
• Analyze website use and performance.
• Prevent fraud and improve security.
• Measure or personalize advertising.
Some technologies are necessary for the website to function. Other technologies may be used only with consent where required by law.
You may manage certain choices through our cookie banner, privacy controls, browser settings, or other tools made available through the Services.
Disabling certain cookies may prevent portions of the website from functioning properly.
Third-Party Websites and Services
The Services may contain links to websites, applications, or platforms operated by third parties.
RUX Clothing does not control and is not responsible for the privacy, security, availability, content, or practices of third-party services.
You should review a third party’s privacy policy and terms before providing information through its service.
Information posted in public or semi-public areas, including social-media platforms, may be visible to other users and may be collected or used by third parties.
The inclusion of a third-party link does not necessarily mean that RUX Clothing endorses that third party.
Children and Minors
The Services are intended for a general audience and are not directed to children under 13 years old.
We do not knowingly collect personal information directly from children under 13.
Children under 13 should not create an account, subscribe to marketing communications, submit a contact form, place an order, or otherwise provide personal information through the Services.
If you are a parent or legal guardian and believe that a child under 13 provided personal information through the Services, contact us at RUXsupport@gmail.com. After reasonably verifying the request, we will take appropriate steps to delete the information as required by law.
As of the effective date of this Privacy Policy, RUX Clothing does not have actual knowledge that it sells or shares, as those terms are defined by applicable law, the personal information of individuals under 16 years old.
If you are under 18 years old, you may use the Services and make purchases only with the permission, involvement, and supervision of a parent or legal guardian.
Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
No website, transmission method, storage system, or security measure can be guaranteed to be completely secure.
Information sent through ordinary email or another unsecured method may not be secure while in transit.
Customers are responsible for protecting their account credentials and should notify us if they suspect unauthorized access to their account.
Retention of Personal Information
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.
Retention periods may depend on whether the information is needed to:
• Complete or document a transaction.
• Maintain or service an account.
• Provide customer support.
• Maintain tax, accounting, shipping, or business records.
• Prevent fraud or abuse.
• Resolve complaints, disputes, or chargebacks.
• Enforce our agreements and policies.
• Comply with applicable legal obligations.
• Establish, exercise, or defend legal claims.
When information is no longer reasonably necessary, we may delete it, anonymize it, or securely isolate it until deletion is reasonably possible.
Your Privacy Rights
Depending on where you live and subject to applicable exceptions, you may have the right to:
• Request access to personal information we maintain about you.
• Request information about how your personal information is collected, used, or shared.
• Request correction of inaccurate personal information.
• Request deletion of personal information.
• Request a portable copy of certain personal information.
• Withdraw consent where processing is based on consent.
• Opt out of certain sales, sharing, or targeted advertising.
• Appeal a decision concerning a privacy request.
These rights are not absolute and may apply only in certain circumstances.
We may deny or limit a request where permitted by law, including when necessary to complete a transaction, prevent fraud, protect another person’s rights, maintain legally required records, or establish, exercise, or defend legal claims.
Privacy Requests
To submit a privacy request, email:
Please use “Privacy Request” in the subject line and clearly describe your request.
We may need to verify your identity before processing the request. Verification may include confirming information connected to your account or order.
Where permitted by law, an authorized agent may submit a request on your behalf. We may require proof that the agent is authorized to act for you, and we may ask you to verify your identity directly.
We will respond within the time required by applicable law.
We will not unlawfully discriminate against you for exercising an applicable privacy right.
Global Privacy Control and Opt-Out Requests
Where required by law and supported by our systems, we may treat a recognized Global Privacy Control signal as a request to opt out of certain sales, sharing, or targeted advertising for the device and browser sending the signal.
When Shopify can connect the device sending the signal with a Shopify account, Shopify may also apply the request to that account.
Other “Do Not Track” signals may not be recognized unless required by applicable law.
Complaints and Appeals
If you have a complaint about how RUX Clothing processes personal information, email:
Use “Privacy Complaint” in the subject line and provide enough information for us to review the issue.
Where applicable, you may have the right to appeal a decision concerning a privacy request.
To submit an appeal, email RUXsupport@gmail.com with “Privacy Appeal” in the subject line and explain why you believe the decision should be reconsidered.
Depending on where you live, you may also have the right to submit a complaint to an applicable privacy or data-protection authority.
International Transfers
Personal information may be transferred, stored, or processed outside the country where you live, including in the United States, Canada, and other countries where Shopify and our service providers operate.
Privacy and data-protection laws in those countries may differ from the laws where you live.
Where required, international transfers will be supported by recognized legal safeguards, such as adequacy decisions, standard contractual clauses, or another legally approved transfer method.
Business Transfers
If RUX Clothing is involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or another business transaction, personal information may be reviewed or transferred as part of that transaction where permitted by law.
The recipient will be required to process personal information consistently with applicable law and any privacy commitments that continue to apply.
Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes to our business, Shopify settings, service providers, technology, legal obligations, or privacy practices.
The revised policy will be posted through the Services with an updated “Last updated” date.
Additional notice will be provided when required by law.
Contact
Questions, complaints, appeals, and requests concerning this Privacy Policy or personal information may be sent to:
RUX Clothing
Email: RUXsupport@gmail.com
Please include the nature of your request in the email subject line.
For security reasons, do not send Social Security numbers, complete payment-card numbers, account passwords, government identification documents, medical information, or other highly sensitive information through ordinary email.
RUX Clothing may request additional information reasonably necessary to verify your identity, locate relevant records, prevent fraud, and process your request.